Lesaka - Where You Are

See the market differently

Transform real transaction data into actionable market intelligence that helps you understand consumer behaviour, track market trends and make informed decisions.

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Turn insights into action

Spot new market opportunities sooner
Optimise pricing and promotions
Strengthen your route to market
Identify distribution gaps
Make smarter commercial decisions
Respond faster to changing market trends
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Answer the questions that matter most

What's selling?

Understand product performance with SKU-level sales and identify the categories, brands and products driving demand.

Who's buying what?

Analyse basket composition to understand purchasing behaviour and uncover the products customers buy together.

At what price?

Monitor actual selling prices across products, outlets and regions to understand pricing trends and market dynamics.

Where are the opportunities?

Track stock availability and geographic trends to identify distribution gaps, regional demand and areas for growth.

What's working?

Measure promotion performance to understand which campaigns are driving sales and delivering the greatest impact.

What's changing?

Monitor market trends over time to identify shifts in consumer behaviour, emerging opportunities and changes in retail performance.

Why is it happening?

Combine transaction data with consumer and shop owner research to understand not just what changed, but what drove it.

What should you do next?

Turn market intelligence into confident decisions across pricing, promotions, distribution and route-to-market strategy.

Access your insights, your way

Whether you need interactive dashboards, raw data or seamless system integration, we make it easy to access and work with your insights.

Interactive dashboards

Explore market trends through intuitive Power BI dashboards and visual reports.

API integration

Bring market intelligence directly into your existing systems and workflows.

Secure data delivery

Receive data through secure SFTP or direct database access.

Near real-time updates

Stay connected to changing market conditions with regular data refreshes.

Built for scale

Powered by Google Cloud for performance, reliability and security.

POPIA aligned

Designed with data privacy and compliance in mind.

Built on one of Southern Africa's largest informal retail transaction networks

10,500+active checkout points
90,000+spaza shops served
Millionsof transactions captured every month
Real-timemarket visibility

Ready to see the market differently?

Talk to our team and let's explore how our insights can support your commercial strategy.